P. A. Works Co., Ltd., True Tears
Often hailed as “Etchū’s little Kyoto,” the Jōhana district in the city of Nanto observes two annual festivals – the Jōhana Mugiya Festival in early autumn and the Jōhana Hikiyama Festival in spring – that paint the townscape in seasonal colors. These two festivals provided the model for a fictional event called the Mugihana Festival appearing in True Tears, an animated television series produced by Jōhana-based animation studio P. A. Works. Featuring actual landscapes and buildings in Jōhana and many other places in Toyama Prefecture, True Tears is a tale of youthful romance. Consequently, the district of Jōhana has become a Mecca for anime fans.